France might be renown for its wine, its food
or its Eiffel Tower, however France has recently succeeded at imposing itself
in the music industry. In fact, the French electronic music scene has
transformed the music industry in France and all the elements connected to this
new cultural phenomenon.
French electronic music is one of my current
addictions. The reason why I am passionate about this musical movement is because
it has broken barriers; it gathers symbols and signs from various musical
genres and it successfully unites different industries such as fashion, music,
design, cinema, advertising and many more.
As part of this new musical genre, I have a
particular preference for the French artist Gesaffelstein. This French artist
has intelligently linked fashion, violence and power in his music and his
artistic image. He is always wearing a suit and he looks quiet even though he
plays a music that can be judged as violent, dark, repetitive and sometimes
controversial. His music and live shows combine symbols from metal music,
hip-hop music or even classical music. He also uses symbols of religion as part
of his scenography. All these elements sometimes constitute antinomies. However
Gesaffelstein successfully assembled an artistic image that relies on a good
balance and an appropriate use of each element to constitute what he is today.
This combination of such different cultural areas is what allowed Gesaffelstein
to become part of today’s French (and soon international) popular culture. This
is also why I do have a lot of respect for this artist and his work.
This example illustrates well the fact that the
modern pop culture is a collection of various industries, various genres, and
various ideologies, which are constantly evolving, allowing the birth of new
movements that will define tomorrow’s culture.
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